Covenant Living Wins ‘Best of Show’ in Mature Media Awards
“We are honored that our in-house video and communications team was recognized with this award,” said Jay Hibbard, Covenant Living senior vice president of sales, marketing and communications. “Our goal is to use both video and written communications to more effectively tell the story of our residents and life in our communities. We are thrilled to see this great work by our team recognized on a national platform.”
The Best in Show video, Diversity Awareness Partners, is a feature story about a group of residents at Covenant Living at the Shores in Mercer Island, WA, that regularly help refugee families in the area assimilate to American Life and also feed homeless families and teach English as a second language to Covenant Living employees.
The National Mature Media Awards are presented by the Mature Market Research Center, a clearinghouse for the senior market which recognized the finest in marketing and education materials, and programs designed and produced for older adults.
The entries were judged by a distinguished panel of mature market experts from the across the country for overall excellence in design, content, creativity and relevance to the senior market.
Chicago-based Covenant Living Communities and Services is a non-profit, senior services provider. It serves 5,000 residents at 17 retirement communities in nine states and offers independent living, assisted living, skilled nursing, memory care, and rehabilitation. Through its LifeConnect®, a whole person wellness model, residents can access resources and opportunities that are designed to enrich the mind, body, and spirit and complement each person’s unique journey. Covenant Living is a ministry of the Evangelical Covenant Church and has been serving seniors since 1886.