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Providence Place Smashes Occupancy Expectations with Yardi Senior CRM

SANTA BARBARA, CA–Providence Place, a senior living provider in Pennsylvania, has achieved substantial occupancy gains using Yardi® Senior CRM across all five of its senior living communities and is looking forward to continued success with a sixth location currently under construction.

Part of the Yardi® Senior Living Suite, Yardi Senior CRM increases occupancy and boosts resident retention with mobile-friendly sales and marketing tools designed for senior living. With Yardi Senior CRM, senior living providers can enhance lead management and improve the marketing and sales process with customized dashboards and comprehensive reporting. Integration with the Yardi Senior Living Suite ensures data accuracy and tracking of leads from initial point of contact to resident activity.

Gino Gentile, vice president of sales and customer service at Providence Place, says that the addition of Yardi Senior CRM has been a breakthrough, allowing the company to stay organized, increase sales and grow. In addition to lower tour-to-sales ratios and faster lead turnover, Gentile identifies the reminder features and customized dashboards as essential features. He attributes the company’s occupancy success and phenomenal sales growth to Yardi Senior CRM.

“Our occupancy is up at all our communities, and that’s due to Yardi Senior CRM,” says Gentile. “We had great support from the implementation team, and our team members improved close ratios and achieved their sales goals.”

“Yardi Senior CRM increased sales performance across the company,” he concludes. “The benefits are many, and I highly recommend Yardi’s integrated solution because it covers all aspects of senior living.”